Sunday in Hoi An is a personal project of two best friends who are both overly passionate about all things pretty in life. With their combined experience in marketing, events, retail, hospitality and their determination to introduce the best of Vietnamese and Southeast Asian handicrafts to the world, Huong and Van Anh have created the Sunday brand to curate an effortlessly chic resort lifestyle and chose to base ourselves in Hoi An, a town that they hold so close to our heart.

It all started when Van Anh moved to Hoi An too many moons ago to develop Heron House, a French colonial villa in the middle of the rice paddies of Hoi An. When facing such difficulty finding beautiful home décor for the new house, she started talking ideas with her best friend Huong and they soon got excited to create a special project for Hoi An. It took them a long time (with a lot of wine) and careful planning to develop their concept, find the perfect location, renovate the whole space to their imagination and also source and produce the best quality products that they both love. Huong and Van Anh finally opened their flagship store in Hoi An in October 2017 and three months later, another store in Hoi An. Their first Sunday in Saigon store was launched on December 2018 at the heart of the bustling city. The Sunday Beauty Bar was created in November 2019 in Hoi An when they realized that this town really needed a chic beauty bar with the best services. And of course, always dreaming of the next project and believing that they could survive on 5 hours of sleep per day (typical Virgo), the girls once again gathered the team to develop the Sunday online store to bring their beloved Sunday products all over the world. Things would certainly not have been possible without such a strong team that is as passionate about the Sunday brand as they are.

The concept that ties the whole project together was the Sunday lifestyle (hence the name!) - that carefree and happy feeling of doing everything that you truly love. For Huong and Van Anh and their girlfriends, Sunday is the best day of the week, from lazy mornings enjoying breakfast in bed to glamorous Sunday brunch with one too many glasses of champagne, from sunrise yoga on the beach to hours of pampering at the spa, from focusing to make the perfect pie for their loved ones to enjoying a sunset cocktail and letting all their troubles melt away. They love that Sunday feeling of happiness, and there is no other place they would rather spend Sundays than in Hoi An.